Business partner sales (B2B2B)
Connect partner accounts, catalog, orders and sales documents for networks selling to other businesses, with permissions and review of terms.
How Makinari helps Business partner sales (B2B2B)
CRM distinguishes partners and buying contacts. Commerce presents catalog and orders; Revenue Operations connects documents, invoices and inventory. Channels retains sales inquiries. Partner customer information is only used when authorized and linked; downstream sales visibility and commission rules are not assumed.
Configure data and action permissions, human review and specialist escalation. Validate integrations and respect contact preferences and provider limits.
Getting started depends on loading reliable data, connecting compatible channels and configuring and validating the required integrations. Test the workflow and its permissions before expanding it.
Key Workflows
- Record partners and contacts in CRM and assign an owner for Channels inquiries.
- Share the Commerce catalog and link identified orders to the appropriate partner.
- Review inventory and terms in Revenue Operations before confirming partner documents and invoices.
Potential operational benefits
Greater continuity across partner management and commercial operations, depending on authorized and configured data.
Results depend on your process, data quality and configuration.
Recommended modules
Reports for your business
Based on the data you record and connect; these are operational reports, not industry benchmarks.
Related use cases
Business-to-business (B2B)
Connect accounts, conversations, orders and documents in your B2B sales process, with defined owners and review of pricing, inventory and terms.
Partner-to-consumer sales (B2B2C)
Coordinate business partners and consumer sales with catalog, receipts and authorized history. Review permissions and do not assume third-party data.
Business-to-consumer (B2C)
Connect catalog, online orders, in-person sales and consumer inquiries to customer history, respecting identification and contact permissions.