Beauty and wellness
Organize services, appointment requests and product sales for salons and wellness centers. Link in-person sales to identified customers.
How Makinari helps Beauty and wellness
Beauty salons, spas and wellness centers can present services and products in Commerce and record in-person sales with Register POS. CRM links conversations and purchases to identified customers. Connected channels help answer questions about published prices, opening hours and terms, and collect appointment requests for team review.
Calendars, practitioner availability and external systems require compatible integration and owner validation. Configure permissions before sending confirmations or reminders and review cancellations, packages and service terms. This use case is limited to commercial and administrative management, without diagnosis, medical advice or treatment recommendations based on health data.
Key Workflows
- Present services and products with reviewed prices and terms in the Commerce catalog.
- Collect preferred times and validate the appointment request with the connected calendar and owner.
- Record a sale and receipt in Register POS and prepare authorized reminders for the identified customer.
Potential operational benefits
Better context for inquiries and purchases, with organized appointment requests and human validation of availability and service terms.
Results depend on your process, data quality and configuration.
Recommended modules
CRM
Contacts, accounts and opportunities with a shared history.
Channels
WhatsApp and email conversations in a shared inbox.
Commerce
Catalog, online store and orders for products and services.
Point of sale
Sales, receipts and cash register shifts by location.
Reporting
Sales, costs, campaigns and agent activity.
Reports for your business
Based on the data you record and connect; these are operational reports, not industry benchmarks.
Sales Breakdown by Category
Compare service and product revenue to review the center’s commercial catalog.
Customer Lifetime Value (LTV)
With identified purchases, review relationship value to guide authorized commercial follow-up.
Active Campaigns Performance
Compare recorded conversions by promotion to review acquisition messages and channels.
Use cases by business type
Explore concrete cases in this industry. Each business type has its own workflows, company sizes and commercial models.
Independent beauty studios
Present beauty services, handle inquiries and record studio payments. Retain client context to review service requests and coordinate their next appointment.
B2CMulti-location spa chains
Connect online spa-service sales with payments and inquiries at physical centers. Retain identified customer history when coordinating requests across locations.
B2CWellness service bookings with schedules and capacity
Organize wellness session bookings using catalog services, schedules and configured capacity. Link each customer, responsible staff member and order.
B2CRelated use cases
Independent restaurants and cafés
Connect counter sales and online orders to diner inquiries. Keep menus and receipts organized for an independent restaurant or café.
Independent beauty studios
Present beauty services, handle inquiries and record studio payments. Retain client context to review service requests and coordinate their next appointment.
Wellness service bookings with schedules and capacity
Organize wellness session bookings using catalog services, schedules and configured capacity. Link each customer, responsible staff member and order.